Three members of the OOTP Developments team — creator and lead developer Markus Heinsohn, co-developer Matt Arnold, and Chief Marketing Officer Rich Grisham — attended this year’s Major League Baseball All-Star Game and All-Star Home Run Derby in Washington, DC. They spent some time letting us know how the trip went.
With nearly 20 years of game marketing under its belt, the Out of the Park Developments team has learned a few tricks along the way. Rich Grisham, OOTP Dev’s CMO, shared them in the “So You Want to Market an Indie Game” panel during the recent PAX East video game expo in Boston.
Also participating were Kris Jardine, Associate Community Manager for OOTP, Genevieve St-Onge, co-founder of PopAgenda, and Mike Futter, author of “The Game Dev Biz Handbook.” Over 220 people were in attendance for a rousing 60-minute discussion, during which Rich presented OOTP’s nine principles of marketing and his fellow panelists shared their thoughts on the subject.
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